Find the day spas in your town and nearby cities, then visit their websites and social media pages to learn more about them. Visit these spas secretly, if possible, and observe their operations and customer services. To decide which additional facilities your business can give to beat the contest, have access to their service menu. 6. Identify Your Target Customer Look carefully around and find out whom your potential customers are going to be. Moreover, do an extensive study of their liking, prefers, and budget, your spa idea or the whole business will rotate around them. Make sure that your services will fulfill their demands. Determine if your day spa will look to attract neighborhood residents, or will it be a destination day spa for the affluent and celebrities in an upmarket. You can also predict demographics such as socioeconomic groups, sex, age, education, occupation, and so on. That comprises a market niche to understand your target customers better. 7. Estimate The Initial Costs In start-ups, the budget may be the most vital element.
Treatments include massages, baths and saunas, as well as the infamous Russian banya treatment, a traditional style of sauna that dates back hundreds of years. Banya is not for the faint-hearted – the temperatures are oven-hot! The Sanduny also offers manicures, pedicures and tanning, and private baths are available. Famous guests include John Travolta and Roman Abramovich.
Guests fill out a card indicating what they've consumed, place it in a time-card holder, and the tab is added to the room bill.